How to Get Sellers More Money in Any Market: The 10-Step Listing Launch Strategy That Sells in 65 Hours or Less

Most real estate agents are launching listings with fingers crossed—hoping for offers, praying the price is right, and dreading that awkward price reduction conversation weeks later. But top agents? They don’t hope—they launch with a plan.

In this post, I’m breaking down the proven 10-Step Listing Launch Strategy top agents use to go under contract in 65 hours or less, even in a slower market. This is the same system we teach inside Listing BEAST, and agents across the country are using it to generate bidding wars, avoid price drops, and become the go-to listing expert in their markets.

The Problem: Hope-and-Pray Doesn't Work

Most agents list a home and wait. They do a few showings, maybe an open house, and hope someone bites. But without urgency, buyers browse—and listings stall. And once a property sits, price reductions follow, sellers lose confidence, and agents lose referrals.

The Solution: The 10-Step Listing Launch Strategy

This is the exact approach we use to go under contract within 3 days:

1. Understand Buyer Psychology

Top companies like Apple and Amazon use buyer psychology to drive urgency and conversions. Why don’t we do that in real estate?

2. Use Controlled Showings to Create FOMO

Instead of scattered showings, we launch every listing with a VIP Showing Window—one hour where every serious buyer is funneled in to view the home together. It builds buzz, triggers competition, and makes buyers act fast.

3. The Power of a Launch Weekend

We list on Thursday. Friday is pre-marketing. Saturday = VIP Showings. Sunday = one-off showings (if it’s still available). Monday = under contract.

4. Humanize the Seller Story

At showings, we don’t just let buyers wander. We tell them who the seller is, why they’re moving, and what they’ve loved about the home. It builds emotional connection and trust.

5. Highlight Hidden Gems

We spotlight the things buyers can’t see in the listing—the mountain view from the upstairs window, the cul-de-sac fireworks tradition, the quick-melting driveway in winter. These details matter.

6. Protect the Deal with a Pre-Inspection Strategy

We offer an Inspection Protection Plan (IPP) with a home warranty to give buyers peace of mind and reduce inspection negotiations.

7. Maximize Offers with the BOOM Method™

Before presenting offers to the seller, we go back to every agent and ask, “Is this your client’s highest and best?” That simple step often increases price, strengthens terms, and ensures our seller wins.

8. Execute the 10-Step Launch Checklist

From social media posts to just-listed calls, door knocking, and postcards, we follow a marketing checklist that creates a frenzy before the listing ever hits the MLS.

9. Close the Window

Create a deadline. Let buyers know that if they don’t submit by 6PM Saturday, they’ll be competing with the Sunday crowd.

10. Deliver an Experience Sellers Rave About

When you combine all of this, the result is simple: sellers get more money, listings sell fast, and you build a reputation as the go-to listing expert.

Want the 10 Steps to Sell Any Listing?

We created a free 2-page downloadable guide that walks you through each step of the 65-hour listing strategy—plus it includes pre-written ChatGPT prompts you can copy and paste to simplify your social media, marketing, and outreach.

From "Coming Soon" posts to Just Sold calls, this checklist helps you launch like a pro, eliminate guesswork, and drive massive interest from day one.

Get instant access here: 10 Steps to Sell Any Listing Checklist + ChatGPT Prompts

Whether you're in a hot or slow market, this system gives you the structure and confidence to win the listing, generate urgency, and deliver results sellers rave about.

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